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Written by Shellwood Blake on 29th June 2018

HRH Prince Michael of Kent, Lady Marina Windsor, Annabel Elliot and friends raise over £250,000 at the Elephant Family’s Concours d’éléphant Gala Dinner & Auction

Elephant Family’s dazzling Concours d’éléphant campaign, sponsored by Amrapali Jaipur, culminates in a Gala Dinner and auction held at the Royal Hospital Chelsea in support of conserving Asia’s endangered elephants.

Prince Michael of Kent

Yesterday afternoon HRH Prince Michael of Kent was joined by Lady Marina Windsor, Annabel Elliot, Honorary Life Patron of Elephant Family and sister of the late charity Founder, Mark Shand, and Ayesha Shand, daughter of Mark, at Elephant Family’s Concours d’éléphant gala dinner and auction. A host of star-studded guests, including Nicholas Coleridge, Gaj Singh Maharaja of Jodhpur, and Damian & Victoria Aspinall, gathered at the Royal Hospital Chelsea to celebrate the charity’s 15th Anniversary (and what would have been Mark Shands 67th birthday), and vie for ownership of one of the illustrious customised Indian vehicles from the beautifully decorated Concours d’éléphant fleet. The evening drove home a strong conservation message, raising over £250,000, which will continue to fund the protection of Asia’s rapidly dwindling elephant population.

The judging team featuring Elephant Family Trustees, Patrons, Ambassadors and friends, mingled with the top artists, designers and fashion houses involved in customising the vehicles, including Amrapali Jaipur, House of Hackney, Boyarde, Dan Baldwin, Belstaff, Philip Colbert and Sabyasachi, Rohit Bal, Manish Malhotra and Gaurav Gupta. The afternoon culminated with an eagerly anticipated prize-giving ceremony, which saw eight awards presented including: Kandula by Krazy Horse – the Royal Enfield Prize for the finest motorcycle; Sundari, the Beautiful by Sabyasachi – the Classic Ambassador Prize and Wild Thing by Boyarde – The Mark Shand Prize for Most Adventurous Vehicle presented by Annabel Elliot, sister of Mark Shand, and his daughter Ayesha Shand.

ollowing the prize-giving the guests were called to dinner in the Great Hall and were inspired by a film highlighting the charity’s conservation work. The auction, led by the irrepressible Lord Dalmeny, chairman of the British branch of Sotheby’s, drew a flurry of bids for the vehicles with the customised Kandula by Paul Beamish of Krazy Horse going under the hammer for £11,000 and Chandrika by Amrapali with its stunning ruby and emerald necklace, fetching £45,000 while a fabulous elephant sculpture inspired by HH Maharaja Gai Singh II of Jodphur and Marwar sold for £8,000.

Shellwood Blake

About the author

Shellwood Blake

Shellwood Blake is a creative communications consultancy specialising in destination and lifestyle brands

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